Funding for non-profits and start-ups
Client: Association of Black Cardiologists
Project: Heart Healthy Mississippi — grassroots cardiovascular risk reduction initiative
Challenge: Pressures on pharmaceutical industry reduced usual sources of funding, particularly those in concept stage
Strategy: Approach United States Department of Health and Human Services Office of Minority Health
Results: Deputy Assistant Secretary of Health visited Association headquarters for tour, signed Memorandum of Understanding creating long term relationship between the two entities, and provided a $100,000 seed grant for planning.